Tag Archives: Writing

THE ROAD TO LAUNCH – PART TWO: WRITING

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These steps are a guide to aid you in a successful book launch. If you missed the first step, you can find it here THE ROAD TO LAUNCH – PART ONE: CONCEPTION.

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The next step on the road to launching your book is writing. And writing is about much more than writing your book.

Writing

You want to be sure that you’re writing at least five days a week. You’ve outlined your book, so now you just pick a scene and write. Focus on that one scene alone and don’t go back and try to edit what you’ve already written. Save it for when your draft is done. Remember, your draft doesn’t have to be perfect, that’s why they call it a draft. Just puke it out if you have to, it can all be polished up later.

The key here is consistency. Sit down and get some words on paper.

***

Of course, at this stage, you’re going to be focused on writing your book. But during this phase of your book launch, you should be doing all that you can to grow your network. The network you’ve grown by the time of your book launch will be the ones who first purchase your book. Many will leave reviews and share your book with their friends, all of which will sell more copies and get your book into the hands of more readers.

Some of the best marketing options available to you are during this “creation” stage.

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GROW YOUR NETWORK

Blog About the Process

This isn’t blogging your book, it’s blogging your writing experience and sharing it with potential readers. Find ways to use the writing process that you are already going through as a means of connecting with your audience on a deeper level. Don’t share parts of your book.

Don’t share parts of your book.

This is a great opportunity to connect with your followers and gain some new ones. The more people in your network, the more copies of your book you’ll sell. Plain and simple.

Create a Facebook Page

I see a lot of authors that create a Facebook author profile and that’s really not the best way to go about promoting yourself on Facebook. What works well is an author page, they are actually geared to work for you and your blog posts can automatically post directly to them. This way your facebook profile can stay personal and separate from your business as a writer.

Having an author page also promotes your website and gives you the ability to boost posts or create ads. You can even select the audience you are targeting so they see your posts too.

So remember, a Facebook Profile is personal, a Facebook Author Page is for business.

Create Videos Expanding on Core Ideas

This is a great way to go over ideas for your book and attract an audience. You don’t want to read your book aloud, you want to talk about your theme and core ideas. Get your viewers interested in whats to come. Video is awesome, it gives your followers a chance to connect with you on a deeper level. This is my next big leap 🙂

Write Guest Posts for Other Blogs

You know you need more exposure and one of the best ways to get it is by guest blogging. Expand on the core ideas of your book in these blog posts. Ask the reader questions, interaction on these posts is a big win. It can give you new ideas and you get to meet new people who are interested in what you’re writing about.

Create a Landing Page

Do you have a landing page? Landing pages are a great way to promote your writing and give you a chance to offer your viewers something for free for subscribing to your blog. This is one of the most effective ways to build your subscribers list. Then when you’re ready to launch, you can market your book to your subscribers. This is where the majority of your initial book sales will generate from.

Create a Podcast

Podcasts are pretty cool. they’re not hard to get started and you can incorporate them into your website. You can gain a ton of fans by talking about your book, doing interviews, etc. Also, they are easier to get into for those of us who are shy. You just chat away into the microphone and people listen. This can be a great way to grow your network fast.

Interview Experts

Taking the time to sit down with and interview experts in your field is a great way to draw your target audience and build your network. It will also strengthen your brand while creating brand awareness. You want to interview authors whose target market is the same as yours. Plus, you can learn from them which will help you develop your own ideas. And making new friends is always a bonus.

Create a Book Profile on Instagram

The Instagram community loves quotes which makes it an ideal place to share micro-content from your book. Set up an account for your book, set your website link to your landing page, start publishing quotes from the book in image form, and use relevant hashtags to boost discovery.

Get Interviewed on Podcasts

Since you are now writing the book it’s safe to say that you have a decent idea of what the core concept is and what directions it could possibly go in. That means it’s an ideal time to start sharing your ideas on a slightly bigger stage. Reaching out to podcasts and getting interviewed about your concept is a great way to get it in front of their audience while simultaneously being forced to explain the idea. Explaining leads to better writing.

Find Readers With Twitter Search

If you go to Twitter and use their search feature it allows you to find people who are talking about your exact topic. When used correctly this is a powerful thing as it enables you to jump into conversations, share resources, or even just observe what the conversations look like.

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More to come on “Your Road to Launch” – stay tuned 🙂

Wednesdays Visual Writing Prompt

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Wednesdays Visual Writing Prompt

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Visual writing prompts are an excellent method to spark your creativity. They are a means of exploration into your journey as a writer. Taking part in writing prompts can lead you into depths of writing discovery that may have otherwise eluded you.

Taking twenty minutes to participate in prompts like this on a regular basis can unlock your true potential as a writer.

Good Luck!

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The Challenge

Use this prompt to think outside the box, to go somewhere with your writing that you had never dared go before. See what kind of magic you can work with that brilliant mind of yours.

  • Use this prompt to add a scene to the current book you are writing.
  • Start a short story that you can give away for free to subscribers of your blog.
  • Or just practice your skills.

It’s true that a picture like this can spark ideas you may never have considered!

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Please post a link to your writing in the comments section 🙂

I look forward to reading your writing.

Have Fun!

THE ROAD TO LAUNCH – PART ONE: CONCEPTION

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These days, a lot goes into publishing a successful book. This series of articles discusses the stages of writing from conception to launch.

BEFORE THE WRITING STARTS

The Benefits of Getting Organized

As a writer, you may know all too well the disappointment of a project that has gone awry. Without a clear plan of attack sketched out from the beginning, it can be easy to lose your initial momentum. Writer’s block may occur from a simple lack of knowing your next move. Without some sort of map to guide you, your writing could drift, losing clarity and effectiveness.

Knowing what comes next is helpful because it gives you a list of manageable goals and provides you with direction. Planning ahead can help to keep you focused and strengthen your writing. Breaking down your project with an outline is the most efficient way to accomplish your goals and meet your expectations.

There are many steps in any writing project and taking the time to address them beforehand can get you to the finish line in a timely manner – knowing you’ve done your very best.

Build a Community Around Your Ideas

Nothing great has ever been built alone so the community you build in this initial stage will serve as your first buyers, your first reviewers, and your support system throughout the entire process. Find your potential readers and ask them questions. Tell them you have a product to launch and you want to share some of it with them to get their opinion and maybe they might buy it. But in any case, it would be great to have their help while you’re putting it together. Over time it will build you up as an expert in your niche.

There are many steps that go into building excitement and interest for your project before the process of writing begins. It’s a good idea to create a schedule to tackle the following objectives while at the same time, creating a writing strategy.

  • Talk to Your Potential Readers
  • Research Similar Books
  • Practice Strategic Networking
  • Build an Email List
  • Document the Journey
  • Build a Launch Team

Depending on your goals, it may be a good idea to become even more involved with your community. Here are some other options to consider:

  • Join Facebook Groups
  • Join LinkedIn Groups
  • Message Group Members Directly to Create Authentic Connections
  • Do Some Market Outreach
  • Attend Local Meetups
  • Join Relevant Forums

Not only will these methods help grow your network, but they will grow your knowledge base, your understanding of your audience and your genre, improve your skills, and will help expand and refine your ideas.

Create Yourself a Schedule

I know first-hand how overwhelming things can get when you start to take your business of writing seriously. The best way I’ve found to keep it all in perspective is by creating a weekly excel sheet that lists all of my goals for each day.

I record my time spent on each activity to manage my time, stay on task, and reach my goals that much quicker. Like most others, I manage a day job, family, fun, and other responsibilities as well as my writing career.

Prepare a Writing Strategy

For your best chances of success, whatever your subject matter, start with an outline. An organized and detailed plan that tells you what to write about and when. A strategy that can be broken down into manageable parts that can be written each in one sitting.

By creating your outline, you tackle the difficulties of theme, character development, and plot from the beginning. Breaking down your writing goals into smaller sections or scenes makes it easier to tackle one piece at a time. This enables you to know exactly what to focus on at any given moment. Knowing what is needed and when helps keep your writing focused without the stress of the entire undertaking weighing you down or misdirecting your train of thought.

Outlining works with all genres. Keeping pace with an outline that has proven successful in your genre can help you captivate your audience and keep them reading. Although there’s no rule that you have to go with any particular style, so feel free to create your own. Be mindful that it’s a good idea to know what has worked for others before you get started.

Focus on the Task at Hand

Always refer back to your schedule and focus on the task at hand. It’s best to start with the most difficult tasks first and limit your time spent on each. It can all become overwhelming without some degree of discipline.

Consistency is key. Relationships are formed over time through participation. Knowledge is gained by being open to the ideas and insight of others, questioning and commenting on what you learn along the way.

Taking time to create your outline and flesh out your story will make it that much stronger when it comes time to write.

Reward Yourself

Reward not only feels good but reinforces behavior and helps create habits. Create a system of reward for accomplishing your goals, like an espresso or something else that feels good.

Take a Break

As you embark on your journey there will be much to accomplish, all of which requires some hard work on your part. Be sure to take days off on a regular basis to rest and rejuvenate so you don’t run the risk of becoming burned out.

I set a stop time each day no matter what. If something doesn’t get done, it moves to the next day’s schedule. I try to accomplish the most important things first, so critical items don’t get overlooked.

When my weekend rolls around I leave the business of writing on the back burner and give my mind a couple of days to recover.

Making the most out of your off-time will keep you happy, healthy, and more productive.

🙂

 

 

 

Wednesdays Visual Writing Prompt

man running widescreen high definition wallpaper

Wednesdays Visual Writing Prompt

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Visual writing prompts are an excellent method to spark your creativity. They are a means of exploration into your journey as a writer. Taking part in writing prompts can lead you into depths of writing discovery that may have otherwise eluded you.

Taking twenty minutes to participate in prompts like this on a regular basis can unlock your true potential as a writer.

Good Luck!

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The Challenge

Use this prompt to think outside the box, to go somewhere with your writing that you had never dared go before. See what kind of magic you can work with that brilliant mind of yours.

  • Use this prompt to add a scene to the current book you are writing.
  • Start a short story that you can give away for free to subscribers of your blog.
  • Or just practice your skills.

It’s true that a picture like this can spark ideas you may never have considered!

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Please post a link to your writing in the comments section 🙂

I look forward to reading your writing.

Have Fun!

Wednesdays Visual Writing Prompt

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found on flicker’s  Psychedelic Maniac


Wednesdays Visual Writing Prompt

I am starting to find some really amazing pictures. I love this one, I hope it inspires you. With the illusion of movement, I couldn’t resist it 🙂

Challenge

Use this prompt to think outside the box, to go somewhere with your writing that you had never dared go before. See what kind of magic you can work with that brilliant mind of yours. You are a storyteller so this will be a breeze.

Maybe you could use this prompt to add a scene to the current book you are writing. Maybe you could start a short story that you can give away for free to subscribers of your blog. A picture like this can spark ideas you may never have considered.

The Rules

There aren’t really many rules, just enough to get your blog some attention and get new people interested in your writing or the current book you have to offer.

  • Write in any genre you like – poetry too
  • Tag this post in your post (share this post to your WordPress blog as a new post) so I can find you (it will ping back to this post), then I can check out your work, and promote you on my social sites. Or share your response to the writing challenge in the comments section below.
  • You have until the following Tuesday to complete this writer’s prompt, then I will be posting a new one on the following day, next Wednesday.

If you have any suggestions for future Wednesday Visual Writing Prompts, please let me know in the comments:-)

I look forward to reading your writing.

(if you post past the deadline I will do my best to read your work and share it on my social networks as time permits).

Have Fun!