Nvidia's Beefy New Graphics Card Will Cost £1099

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This means that AIBs can opt to offer lower priced variants that operate at lower clocks than the founder's edition variants and also consumer lower power.

A lengthy portion of the Nvidia GeForce Gaming Celebration last night centred upon games that are now in development and the difference that real time raytracing, via GeForce RTX graphics cards, will make in "enabling unparalleled realism" in these upcoming games. The former version of the card weighs in at $799; a pretty steep price but not beyond the wallets of some PC gaming enthusiasts. According to the company, the new chips deliver 4K HDR gaming at 60 frames per second on even the most technologically advanced video games.

So, how well does it handle the rigours of real-time ray tracing?

Battlefield V is slated for a 11 October launch this year, while Shadow of the Tomb Raider will be available across all platform on 14 September this year.

Nvidia has unveiled its new GeForce RTX 20-series GPUs, which are the first commercial graphics processors capable of ray tracing. Thanks to the AI and hardware light-ray acceleration built into GeForce RTX GPUs, games using these futuristic features are right around the corner.

The GeForce Gamescom keynote was where we expected Nvidia to unveil its new PC gaming technology, and on that front it didn't disappoint. Last week, Nvidia's largest and oldest business of selling graphical processing units, or GPUs, for video game players beat analyst estimates, bringing in $1.8 billion compared with estimates of $1.75 billion. Lastly it is probably worth keeping an eye on this YouTube channel for updates and more games as they are shared. And to enable the ray traced shadows you're obviously having to pay a huge performance penalty for the privilege.

In Shadow of the Tomb Raider, for instance, an early sequence of the game takes Lara through a town square as she follows a couple of enemies. From the bonnets of cars reflecting the muzzle flash of your rifle, to the puddles on the floor, and the about-to-be-blown-out windows of a Dutch tram reflecting gouts of flame from a red-hot tank. Even the tip of the gun and the metal around the gun reflects the ideal light from the fire and other light in the image.

But you may have noticed that Nvidia is using RTX rather than the GTX prefix. They will be available for purchase next month.

Still, ray tracing has always been something of a holy grail for games graphics - it was previously confined to high-end CGI setups.

But it's still just the first step. But having that even work requires a ridiculous amount of computational power, and films aren't even running in real-time.

That's the biggest difference between Nvidia's new RTX graphics cards, announced today, and the GTX line that came before it.