'Solo: A Star Wars Story' disappoints at the box office

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It's the tenth Star Wars film and the fourth in less than four years.

The Han Solo origin film fared less well than its fellow standalone, 2016's Rogue One: A Star Wars Story, which opened to $155m in the U.S. and Canada.

Analysts had predicted Ron Howard's film about a young Han Solo would take between $130m (£97.6m) and $150m (£112.7m) on its debut weekend.

Its global box office gross is really no better as it brought in a massively disappointing $65 million.

Board the Millennium Falcon and journey to a galaxy far, far away in Solo: A Star Wars Story, an all-new adventure with the most beloved scoundrel in the galaxy. It's now expected to bring in $114 million from 4,381 theaters domestically over the four-day weekend, down from the $130-150 million range it was tracking at.

The dire numbers will definitely result in some soul searching at the studio, said Disney's worldwide distribution chief Dave Hollis.

Though he's only seen briefly in the movie, one wonders how exactly Maul will come into play in the future.

"There's a question of frequency, and how many times people will go to the movies". The film marks the fourth disappointment of the new Star Wars movies under Kathleen Kennedy, who comes off the disaster that was Star Wars: The Last Jedi, which is probably a big factor why Han Solo failed as well. Star Wars: The Last Jedi was very bad and Han Solo comes off as "meh", so why should I bother going to see it? "They really should have pushed Solo to Christmas".

So what happened? For "Solo", it could be a mixture of things from brand fatigue (the last "Star Wars" film was just in theaters five months ago) to the film facing more competition in the summer season.

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